Microsoft has developed a relationship management software package for a customer which was named Microsoft Dynamics CRM. Mainly the product focuses on Marketing, Service sectors, and Sales, but Dynamics CRM has been marketed by Microsoft as an XRM platform and to customize it Microsoft is encouraging partners to use its proprietary (.NET based) framework.
Microsoft Dynamics CRM:-
Like Microsoft SharePoint Dynamics CRM is a server-client application. It is primarily an IIS-based web application and extensive web services interfaces are supported by it. Dynamics CRM can be used by a client either by using a thick client plug-in to Microsoft Outlook or Browser. Browsers like Firefox and Chrome are most compatible than Internet Explorer since Microsoft Dynmics CRM 2011 update Rollup 12. Line of enterprise resource planning (ERP) is Microsoft Dynamics and customer relationship management (CRM) software applications. Applications of Microsoft Dynamics are delivered through partners of a reselling network who provides specialized services. Very little amount of installations are made without any cost, and aid, of these resellers. Since 2009 till now to update 2014, many capabilities are removed of users by Microsoft, so the features such as report-writing can be accessed without any cost, and intervention of members of their approved reseller network. Microsoft Dynamics is also the part of Microsoft Business Solutions. Dynamics can also be used with other Microsoft solutions, such as Yammer, SharePoint, Azure, Outlook and Office 365. The Microsoft Dynamics is specially designed for industries such as service, financial services, retail, manufacturing service, manufacturing and public sector. Both small & medium sized businesses and Enterprise are provided business solutions by Microsft Dynamics.
Advantages and Disadvantages of Dynamics CRM:
1: Purchasing of hardware or infrastructure:
There is no need to purchase hardware or infrastructure.
Maintenance is not required which is important especially for small and medium sized businesses and companies that do not have large staffs of IT.
3: Licensed software:
Typically the software is licensed.
4: Easy access from any device:
SaaS offers universal access and allows a person to connect to the software from anywhere that has an internet connection with any device, for example: mobile phone, laptop desktop etc.)
Usually the initial price is considerably lower than purchasing equipment and software on-premise.
1: Routine payments: – It requires routine payments for indefinite future.
2: Dependent on internet:
Accessing of software is dependent on access to the internet.
3. Limited customization:
Software is limited customized and there is limited flexibility for software.
Latency could be issue because cloud applications are accessed over internet and latency cannot be stopped if it is occasionally coming from an internet backbone.